Happy Saturday Everyone!
Welcome to this week’s Home SWEET BUZZ!

The Davis County housing market is getting louder—and today’s numbers show buyers are still moving, but competition and strategy matter more than ever. In this issue, we’re breaking down what’s happening locally, sharing featured listings and open houses, answering a great question about when rental properties actually start feeling “worth it,” and Todd Porter explains why the new “Coming Soon” listing status could completely change the game for sellers.

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In this Issue . . .

🤣 Real Estate LOL 

📊 Local Market Snapshot: 🏡 Davis County Real Estate Is Getting Louder

🔑 Featured Listings & Open Houses

💬 Ask a Realtor - Tomi from Bountiful asked: “After how many years of owning your rental property did you start feeling, ‘This was worth it’?”

🎥 New Video Message from our Sponsor - Todd Porter: "Coming Soon" just changed the game!”

📣 🐝 The Bountiful Buzz VIP PASS is LIVE — and it’s totally FREE!

→ Forward the Buzz

💛 Readers Poll - What interests you most when it comes to Real Estate?

🏡 Davis County Real Estate Is Getting Louder

The Davis County market just gave us a much more honest story than the usual “homes are sitting.”

Yes, inventory is up.
Yes, buyers have more choices.

But homes are still selling. Contracts are still being written. And the new “Coming Soon” listing status may completely change how smart sellers launch their homes.

📊 The Market Is Active — But More Competitive

According to the latest May 15 data:

• Layton: 229 active listings

• Syracuse: 92 active listings

• Bountiful: 87 active listings

• Clearfield: 81 active listings

• Kaysville & North Salt Lake: 73 active listings each

That means sellers are no longer walking into an empty room.

👉 They’re walking into competition.

At the same time:

• Davis County shows 155 sold homes

• And 436 homes under contract

So no—the market is not dead.

Buyers are absolutely still buying.

They’re just being far more selective about what deserves their attention.

⚠️ The Warning Sign Sellers Need to Watch

Failed sales are starting to tell a bigger story.

• Layton: 30 failed sales

• Bountiful: 6 failed sales with a median of 153 days on market

• North Salt Lake: 7 failed sales averaging 85 days on market

That matters.

Because homes can still sell in this market—but weak pricing, poor prep, lazy marketing, and low exposure are getting punished much faster now.

🔥 5 Market Stories Worth Watching This Week

1️⃣ “Coming Soon” Just Became a Real Strategy

There are now 9 Coming Soon listings showing in Davis County data, including:

• 3 in Layton

• 1 each in Bountiful, Clearfield, Clinton, Kaysville, Syracuse, and Woods Cross

This matters because “Coming Soon” creates anticipation before a home officially hits the market.

Handled correctly, it can build momentum early.

And yes—offers can still happen before full launch.

That’s going to change how serious buyers and sellers behave moving forward.

2️⃣ Layton Is the Battlefield

Layton now has:

• the most active listings

• the most under contracts

• the most sold homes

• and the most failed sales

That’s not a quiet market.

👉 That’s a pressure cooker.

If you’re selling in Layton, your home isn’t competing against a handful of listings.

It’s competing against 229 active homes.

Pricing discipline, strong presentation, and serious exposure matter there more than ever.

3️⃣ Bountiful Is Still Moving — But Stale Listings Are Getting Exposed

Bountiful currently has:

• 87 active listings

• 45 under contract

• 18 sold homes

That’s still healthy activity.

But the failed-sale numbers matter:
👉 median of 153 days on market

Once a listing sits too long, buyers stop asking:
“Should we buy it?”

And start asking:
👉 “What’s wrong with it?”

Sometimes the answer is nothing.

Sometimes the problem is simply the launch strategy.

4️⃣ Sold Activity AND Failed Sales Are Both Rising

This is probably the most honest description of today’s market:

👉 Good homes are still moving
👉 Weak launches are struggling

Buyers are active.

But they are no longer desperate.

That’s exactly why strategy matters so much right now.

5️⃣ Price Per Square Foot Can Fool People

Some of this week’s numbers need context.

• Sunset showed an unusually high median active price per square foot at $384

• West Bountiful only has 3 active listings, but a median list price of $1.18 million

That doesn’t automatically mean those markets exploded in value.

Smaller homes can inflate price-per-square-foot numbers, and low inventory samples can distort an entire city’s averages.

This is where lazy pricing conversations can hurt homeowners.

🎯 What This Means for Homeowners

If you’re thinking about selling, the question is no longer:

👉 “Is the market good or bad?”

The better question is:

👉 “What kind of strategy does my home need before the market judges it?”

That means:

• pricing

• prep

• photos

• video

• digital exposure

• buyer confidence

• and timing your launch correctly

Because right now…

👉 homes are either building momentum quickly
👉 or getting buried by competition

📲 Todd Porter (“Utah Todd”) & Tammy Swain with SURE Group help Davis County homeowners navigate this market with real data, local strategy, and a calm plan to protect equity.

Text 801-755-1882 for a no-pressure equity and market strategy check… while we still have time.

If for any reason, property tax concerns, estate planning, wealth evaluation, you are wondering what the present value of your home; scan this QR code or go to https://sureut.com/epicreport and we will promptly provide you with our detailed professionally engineered EPIC Report:

🏡 This Week’s listings & Open Houses
in Davis County

🏘️Your Weekend Open-House Report

Scan or click the QR Code below for a complete list of
open houses happening around Davis County.
👇👇👇👇

🔑 ATTENTION REALTORS!!!

🏡 Want Your Listing or Open House Listed Here?

We welcome submissions from ALL local real estate professionals!
👉 👉 Submit your listing here - (Listing must be located within Davis County)

💬 Real Estate Q & A

💬  Tomi from Bountiful asked: “After how many years of owning your rental property did you start feeling, ‘This was worth it’?”

Todd’s Answer:

Tomi, great question.

For me, rental property started feeling “worth it” somewhere around the 5–7 year mark—but not because the cash flow was amazing right away.

In the beginning, rentals can feel slow. You’re dealing with repairs, vacancies, taxes, insurance, and sometimes tenants who make you question every life decision. The early years usually feel more like you’re building something than benefiting from it.

Then the shift starts happening.

👉 The loan balance gets smaller
👉 Rents slowly increase
👉 Equity builds
👉 The property becomes easier to manage

And one day you realize someone else has been helping pay down an asset you own.

For most investors, the “this was worth it” moment doesn’t come from one huge payday. It comes when you look back years later and realize the property has quietly been working for you in the background the entire time.

That said, not every rental is a good rental.

A well-bought property in a strong area can feel worth it much sooner. A property with bad numbers, constant repairs, or poor management may never feel worth it.

My honest advice?

👉 Evaluate rentals as a long-term play.

The early years test your patience.
The later years are usually where the real benefits become obvious.

Got a Real Estate question?
👉 Submit a question for next week’s edition 
Call me at 801-755-1882, and let’s build your
custom plan to win in this market.

"Coming Soon" just changed the game!”

👇 Click pic below to hear Todd’s Message!
(Message changes each week!)
⬇️ ⬇️ ⬇️

📱Call/Text: 801-755-1882
📧 Email: [email protected]